Neckermann
Why were there always coins in Josef Neckermann's right jacket pocket? Because he used to give a mark to every employee with a good idea as a ritual. His two sons, for example, did not like this. They could count on getting a job in their father's company, but they had absolutely no chance to step out of his shadow. The anecdote typifies the self-made entrepreneur Neckermann, who on his death in 1992 was hailed as a "symbol of the German economic miracle." Neckermann macht es möglich had been his most famous advertising slogan.